The web is supposed to be a great equalizer for business.  A small business can be as professional and impressive as a large scale company – provided it showcases the right features, content and functionality online. This was the goal for Steeves Agencies.

What kinds of functionality do you want on a small business website?  Well, for starters you want to see content that has been updated sometime recently (or you may think that the business isn’t even around anymore).  Also the following don’t hurt:

• Your content is findable via search engines
• Your content is easy to update using tools like Live Writer – which make posting news as easy as typing a Word document
• Sitewide search engine for users to quickly text search through your content
• social media integration options – like plugging in your twitter feed
• flexible sections/menus/categories for your content so if you want to try new ways of organizing content over time it isn’t a big deal
• contact form that doesn’t leave you susceptible to SPAM attacks

These features all got plugged into the final website and traffic has been consistent and growing – steady inquiries stream in because the site makes it easy for potential customers to kick the tires and determine if Steeves Agencies might have what they’re looking for.